Twitter has already been around for over 3 years. It was founded in March 2006 by Evan Williams, Jack Dorsey, and Biz Stone. Williams, who co-founded Odeo, left Google in October 2004. Along with other former Odeo employees, Williams and Stonate founded Obvious Corp. in 2006. Twitter was created as a separate company in April 2007 by Obvious Corp. Stone also co-founded Xanga, Blogger, Odeo and Obvious. In 2008, leadership of the company changed somewhat, as Dorsey shifted from CEO to chairman of the board, and Williams took over as CEO.
Twitter has been a URL since 2001. In February 2005, the white page got a logo. It was a simple blue logo that said “Twitter.” That was it until late 2006. That is when the Twitterface was finally unveiled.
Twitter has since become a worldwide phenomenon. Today it is the number one micro-blogging platform, with a user base in the millions.
The short blog posts you make using Twitter are called “tweets.” A tweeting campaign needs to be systematic, with multiple posts made daily. For the average business person, who tends to wear many hats, this can be very impractical. But there are ways to get this done that are more efficient.
One tool that can help you create tweets easier is BigTweet. BigTweet is a browser toolbar button that lets you instantly create a tweet about whatever web page you are on. Highlighting a passage and then clicking the BigTweet button creates a tweet from the highlighted text. If no words are selected, the tweet just contains the title of the web page and a short link.
Tweet Later is another exceptional tool for getting more done in less time. Tweet Later automates several very critical Twitter management functions. One extremely powerful function is the preprogramming and scheduling of “spinnable” tweets. By spinnable, I mean that the tweets can contain alternate words or passages that the software chooses from at random. Thus, one tweet becomes many. Tweet Later will also automatically follow back anyone who follows you, as well as sending all new followers a personalized message.
Search engine marketers can use tweets to generate search engine visibility, since tweets now appear in Google search results. Bloggers can use Twitter to promote their blogs and build their reader bases. We are just now learning what a powerful business tool Twitter is. But don’t let tweeting take too much time away from running your business. Use Tweet Later, BigTweet and other tools to maximize your Twitter campaign efficiency.
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Discover How This Free Twitter Tool Scheduler Tweets For You On Autopilot Mode Letting You Focus On Important Matters!
